I am not sure what I love more the Freedom Soap Co. story or their products. Chasity, the Mama behind the inspiring business, creates the best smelling bath and body products but her focus on sustainability and quality is what I am most drawn to. Chasity was very kind to answer my questions about her thriving handmade business so you are able to get to know Freedom Soap Co.
E: In what city/town do you create your products and how does your location inspire your work?
C: Birmingham, AL - Birmingham is such a rich and vibrant city. I love living in the south, and being a part of an emerging handmade movement.
E: When and why did you initially start your own business?
C: I started Freedom Soap Co. in my kitchen when I was teaching third grade. I've always tried to eat really well and live a relatively healthy and natural lifestyle. I began making products for myself and my husband because we wanted a skin-care routine that matched our diet. Simple, wholesome ingredients were a priority of mine, so I started formulating my own recipes. Then, one Christmas, I made a batch of soaps and sugar scrubs for friends and family. I had extras, so I started selling them in the teacher's lounge. I began filling orders for more, and it just never stopped. I kept getting busier and busier. A year later, I had to make the difficult decision to leave my career and pursue my business full-time. It was a huge risk, but one I am so glad I took!
E: What is your most favorite thing about owning your own business?
C: My favorite thing is that I have the freedom to work doing what I love while being able to stay home and raise my daughter. Although it sometimes seems impossible to get things done, I have to remind myself of how awesome it is that I get to spend my days with her.
E: What is the biggest challenge of owning your own business?
C: For me, it’s finding balance between being a wife and mom...and then being a business owner. I currently work from home, so it can get pretty chaotic around here. I’m also a one-woman-show, so wearing multiple hats can be a bit overwhelming.
E: We love growing our creative network! Can you share a few of your favorite handmade shops?
C: I recently discovered a new couple that makes some really cool wood products here in AL. They are Flannel & Floral (@flannelandfloral). I also really love Folk Fiber’s IG feed. Their quilts are amazing! (@folkfibers)
Thanks, Chasity! Many of our gift boxes include Freedom Soap Co. Orange + Rosemary lip balm and our shop will soon stock bars of the Sage + Lemon soap. Trust me when I tell you that you can't live without either one!